(From the middle) Watsons Malaysia managing director and Watsons International regional exclusives director Caryn Loh, Watsons Malaysia marketing and customer growth general manager Danny Hoh, Watsons Malaysia Ambassador Phei Yong, Watsons Celebrity Friends Amber Chia, together with International Artiste Mimi Choo (on Loh’s left), Perry Kuan, Joey Kong, Alvin Wong, Chelsia Ng and Kyzer Tou at Watsons #HappyBeautifulYear 2024 campaign launch event held at Four Seasons Hotel KL.
KUALA LUMPUR: Chinese New Year has always been about celebrating with our friends, families, and loved ones. This year, Watsons Malaysia welcomes the Year of the Dragon with its #HappyBeautifulYear 2024 campaign titled Enter the Dragons, aiming to foster togetherness, emphasise family unity, and highlight the importance of health and beauty.
The #HappyBeautifulYear2024 campaign aptitudes to delight everyone, including Watsons consumers and members, while ensuring the Lunar New Year will be a celebration like no other with Watsons, as it includes fantastic in-store and online bargains and member perks.
“As the leading O+O Health and Beauty retailer in Malaysia, Watsons would like to share the message of this year's theme – to foster a harmonious and joyful celebration, along with unity, and happiness among loved ones,” says Watsons Malaysia managing director and Watsons International regional exclusives director Caryn Loh.
“With the new year brimming with hope, we wish that this Year of the Dragon brings everyone good energy, strength, and success.
“We hope our customers will enjoy the Watsons #HappyBeautifulYear 2024 campaign, which is set to bring excitement and promising great savings for everyone.”
(From the middle) Phei Yong, Choo, Chia, Kuan, Kong, Wong, Ng, and Kyzer at Watsons #HappyBeautifulYear 2024 campaign launch event held at Four Seasons Hotel KL
The 2024 brand film, 'Enter the Dragons,' promises to be a fun, entertaining, and exciting adventure for the Dragon family. This year's film's concept is different as it immerses its viewers in a delightful narrative set in an undefined timeline. The story unfolds around the Dragon family, exploring various ways to share health and beauty secrets with Long Mama. Making this film even more special than ever, Watsons Malaysia features a star-studded cast, including Mimi Choo, International artistes, and Watsons Ambassador Phei Yong, along with Watsons Celebrity friends such as Han Xiiao Aii, Amber Chia, Perry Kuan, Joey Kong, Mark O’Dea, Alvin Wong, Chelsia Ng, and more.
Watsons' 'Enter the Dragon' #HappyBeautifulYear 2024 has been officially released on Watsons' official social media channels, including Facebook, YouTube, and Instagram.
Loh officiating the Watsons’ Enter the Dragon #HappyBeautifulYear 2024.
Loh added, “As we begin the New Year, Watsons has always been at the forefront of giving back to the community.
“We visited over 14 elderly homes and orphanages throughout Malaysia, providing essential products, supplements, personal care items, and food supplies worth close to RM100,000.
“We hope to bring joy, happiness, and care for the well-being and health of the elders and children this festive season.”
Hoh is sharing the promotions and deals that await Watsons Club members and customers.
“To kickstart and celebrate the #HappyBeautifulYear2024 campaign, Watsons is offering an amazing sale of up to 50% off on all health and beauty needs, CNY hampers, health and beauty savings of more than RM200 and an additional RM18 instant off with mininum spend in-stores and online,” says Watsons Malaysia marketing and customer growth general manager Danny Hoh.
“This year, Watsons Club members are in for an even bigger treat with grand prizes worth up to RM3,888,888 including a grand prize of a brand new fully electric Tesla car, Apple gadgets and Watsons vouchers.”
To be in the running to win these grand prizes, members will have to spend RM80 in-store and online with any Visa card from now till Feb 29. For more information, visit https://www.watsons.com.my/member-monthlyspecial
Hoh added, “Apart from the prizes offered, Watsons Club members will get to enjoy free gift with purchase such as angpow packets, limited edition resusable bag and Watsons Elite Club member can get a free Yee Sang Plate with a minimum spend.
“Not forgetting, a special Online Sale on Jan 18 and 28 with savings up to 80% off and many more attractive offers.”
Chinese New Year wouldn't be complete without the sticker-pack greetings to send to friends and family. Customers can now download the #HappyBeautifulYear sticker sets, accessible on Instagram, WhatsApp, and Telegram. Additionally, to celebrate the Happy Beautiful Year, try our AR Filter with your friends and family, available from Jan 22 onwards.
For more information, visit nearest Watsons store or www.watsons.com.my. Browse Watsons’ e-Catalogue for new, exclusive deals and promotions click here (terms and conditions apply).
