MIFB 2023 exhibition hall is packed with visitors eager to gain firsthand information essential for success in the F&B industry.
Innovation in urban farming practices, going beyond greenwashing and revolutionising the F&B supply chain are key topics to be discussed at the inaugural MIFB 2024 Strategic Conference.
This event will be held in conjunction with The Malaysian International Food and Beverage Trade Fair (MIFB) 2024 from July 17-19 at the Kuala Lumpur Convention Centre (KLCC).
Featuring a robust three-day conference programme, the specially curated MIFB 2024 Strategic Conference will explore topics on green technologies, sustainability, food security, food tech, artificial intelligence (AI), robotics, financing and business avenues and the role of government policies in the sector.
It will also focus on addressing the various real challenges facing today’s F&B business community and facilitating meaningful conversations between conference participants and industry experts to future-proof Malaysia’s F & B industry.
The programme will feature a session with ProVeg International country director (Malaysia) Faisal Mansor, who will discuss Future Foods Market Trends and Opportunities for Southeast Asia, where he will speak on key drivers behind current trends and the growing demand for sustainable and ethical protein alternatives.
Faisal says, “We are an international nonprofit organisation recognised by the United Nations that works with businesses and institutions to encourage the adoption of more plant-based options.
“We believe that by offering a wider variety of plant-based choices, restaurants, hotels and catering services can attract more customers both locally and internationally and create a more inclusive dining experience while contributing to sustainability goals.”
Farm Konekt co-founder and chief executive officer John Vincent Gastanes will speak on an innovative platform which is revolutionising the F&B supply chain by bridging the gap between farmers and markets.
Capital market expert and successful fund manager, Vision Group managing director Chua Zhu Lian, will discuss Strategies for Attracting Investors and Navigating IPO Potential for F&B Businesses, providing valuable insights on leveraging capital markets to supercharge growth.
Chua shares, “What I observe is that many entrepreneurs who want to push further often face a ceiling in reaching the next stage of business, while competitors with better access to capital start to expand at a quicker pace and gain dominance in terms of market share and economies of scale.
“Through this session, I hope to enlighten more entrepreneurs on the power of financial markets, strategies to access capital and how a chief financial officer (CFO) should support an entrepreneur in this journey to break through into the billion-dollar club.”
Chua is a value creator of over 10 billion. With his financial expertise, he will share how ambitious entrepreneurs can supercharge their business and structure their business to be IPO ready.
There will also be talks by specialist food and chemical consultancy ChemLinked on new post-pandemic regulations for exporting to China and Asean countries.
Other sessions to check out include topics on brewing sustainability – redefining the future of beverages and sustainability in food choices.
MIFB 2024 will feature the inaugural MYFoodTech, a comprehensive new platform that highlights the latest technological advances, solutions and services across key segments in the food value chain, reinforcing this year’s theme of “Elevating the F&B business; Empowering innovations; and Enabling transformation.”
MIFB 2023 Networking Session (left) and MIFB 2023 Knowledge Programme (right) showcase industry connections and educational insights.
Entering its 23rd edition, MIFB is renowned for its international exhibition segment, which offers attendees the latest in state-of-the-art products and services.
This year’s exhibition will highlight food tech, processing or machinery and private labelling, and will feature over 500 exhibitors occupying over 18,000 sq m. It expects to host over 20,000 trade visitors from more than 80 participating countries.
The event is organised by Constellar and endorsed by the Malaysia External Trade Development Corporation (Matrade). Constellar is Asia's preferred partner for convening businesses, curating ideas and creating opportunities for sustainable business growth and global impact. Based in Singapore with a regional footprint in China and Malaysia, Constellar, among others, curates and develops influential trade and consumer events for key industries, connecting global marketplaces in sectors such as fintech, industrial transformation, as well as environmental, social and governance (ESG).
Both the conference and the exhibition are open to trade visitors and participants only. For Malaysian registered companies, 100% of early bird fees are claimable under HRD Corp. There is also a group registration discount of 20% for three or more persons.
To register and for more information, visit www.mifb.com.my
