Coway’s BEREX line encourages Malaysians to take a pause, rest and be better.
AS work-life balance and wellness become top priorities for Malaysians, the need for meaningful rest has never been greater.
In a world of demanding schedules and long working hours, finding the time to pause and rejuvenate has become essential.
Recognising this, Coway is leading a shift in the way we approach relaxation with the launch of BEREX – a line of aesthetically stunning, health-enhancing massage chairs.
BEREX, short for “Bed & Relax,” redefines rest with three cutting-edge massage products: PEBBLE, MINE and MASSAGE BED.
These innovative offerings are not just about comfort, they represent a new dimension of relaxation that integrates wellness into everyday life.
Behind every BEREX creation lies a mission to elevate rest and relaxation beyond traditional furniture.
Coway, with over 18 years of experience in crafting massage chairs in Korea, has consistently focused on developing products that are tailored to the unique needs of consumers.
Using environmental big data from across the globe, Coway designs its furniture to improve health, providing a restorative experience with every pause.
The MINE massage chair was made with adaptability in mind with its easy mobility and extended, adjustable ottoman features.
Addressing a growing need for rest
Malaysians are facing increasing demands for rest, driven by fast-paced lifestyles and the rising awareness of mental and physical well-being.
In response, Coway’s BEREX line aims to meet this need through functional yet stylish designs, offering a new level of relaxation in its products.
The PEBBLE is perfect for those who want both aesthetics and comfort without compromising on performance.
> PEBBLE: A perfect blend of style and function, the hybrid design massage chair combines the latest massage technology with an eye-catching, hybrid design. With 11 massage modes, soothing heat settings and adjustable 3D massage rollers, it is the ideal choice for those who want both aesthetics and comfort without compromising on performance.
> MINE: For those with limited space, the MINE offers a compact yet powerful massage chair that brings relaxation to any corner of your home. For added comfort, the MINE includes knee heat treatment, knee-to-calf massages, foot rollers, a body scan sensor, and a built-in control panel. Its sleek design and adaptability offer full functionality without sacrificing space or style, making it a versatile option for modern living.
> MASSAGE BED: Taking relaxation to the next level, the MASSAGE BED provides an intensive massage experience akin to a professional treatment. Designed to offer deep relaxation, this product is perfect for individuals seeking a comprehensive, high-intensity massage. However, it’s important to note that the MASSAGE BED is not for everyone. With its advanced capabilities, it caters specifically to those who need a more robust solution for their relaxation needs.
With its advanced capabilities, the MASSAGE BED caters to those in need of a robust solution for their relaxation needs.
Time to take a pause and rest
The BEREX logo, with its three iconic bars, represents a call to action to remind Malaysians to pause, rest and be better.
In a world that never stops, taking a moment to slow down can make us stronger. Coway believes that rest is more than just a break – it’s an opportunity to reset and return to life with renewed energy.
With BEREX, Coway offers Malaysians a chance to integrate wellness into their homes through products that not only enhance comfort but also improve health.
Each chair is designed with the belief that furniture should do more than just fill space – it should be a tool for relaxation and well-being.
For more information about Coway’s BEREX line, click here
