UEM Sunrise’s ‘Live BIG, Win BIG’ campaign awards winner with new home


Lo Leong Fu (left) receiving the ‘Live BIG, Win BIG’ campaign’s grand prize from UEM Sunrise independent non-executive director Datuk Azmar Talib at the Kiara Bay Sales Gallery in Kuala Lumpur on Feb 17.

UEM Sunrise Bhd has successfully concluded its year-long “Live BIG, Win BIG” campaign with grand prize winner, Lo Leong Fu, who walked away with a brand-new studio unit at Residensi ZIG in Kiara Bay, Kuala Lumpur. The unit is valued at RM355,900.

Overwhelmed with joy, Lo described the win as life-changing and expressed deep gratitude for the opportunity.

The Live BIG, Win BIG campaign is an initiative by the property developer to thank homebuyers and make owning a home even more rewarding.

The campaign, which ran throughout 2024, was designed to engage homebuyers who invested in Residensi ZIG, the second phase of UEM Sunrise’s award-winning Kiara Bay township.

Out of 298 buyers, 168 qualified for the campaign’s lucky draw component, with 61 fortunate winners receiving prizes including household products and premium kitchen equipment that were thoughtfully selected to complement their new living spaces.

The event, held in conjunction with Chinese New Year celebrations at the Kiara Bay Sales Gallery on Feb 17, saw UEM Sunrise independent non-executive director Datuk Azmar Talib drawing the lucky winners, adding to the excitement of the grand finale.

Reflecting on his decision to invest in Residensi ZIG, Lo shared, “My decision was guided by trust. UEM Sunrise has a solid track record of delivering quality developments, which gave me confidence in my purchase.

“Beyond that, the surrounding lifestyle offerings played a key role, especially the proximity to the jogging track at Taman Metropolitan Kepong, which provides the perfect green sanctuary where I can relax, unwind, stay active and enjoy quality time outdoors.”

UEM Sunrise’s chief marketing officer, Emily Teh, highlighted the campaign’s success and reaffirmed the company’s commitment to its homebuyers.

“Congratulations to Lo Leong Fu on his grand prize win, as well as the other 61 lucky winners who were part of this exciting campaign,” said Teh.

“At UEM Sunrise, our homebuyers are at the heart of everything we do, and the ‘Live BIG, Win BIG’ campaign was our way of expressing gratitude for their trust in us. This campaign is about more than just rewards, it is about making homeownership a truly exciting and fulfilling experience.

“While we are pleased with the success of this campaign, we recognise opportunities for improvement and look forward to creating even more exciting and rewarding experiences in the future.”

UEM Sunrise’s dedication to homeownership goes beyond delivering quality developments as the company emphasises fostering vibrant communities that enhance everyday living.

Fresh off its gold win in the Property category at the Putra Brand Awards 2024, the company continues to set benchmarks in the industry through innovation, trust and excellence.

With limited units available, now is the ideal time to secure a home in this modern lakeside township.

Discover more about Residensi ZIG and schedule an appointment by visiting uemsunrise.com/ResidensiZIG.

 

 

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