FILE PHOTO: Visitors stand in front of a logo of YouTube at the YouTube Space Tokyo, operated by Google, in Tokyo February 14, 2013. REUTERS/Shohei Miyano
SAN FRANCISCO: YouTube plans to make all future original programming available to users for free with advertising, as the video streaming unit of Alphabet Inc's Google seeks a bigger audience for shows and movies that had mostly been restricted to paid subscribers.
The shift in strategy means that starting in 2020, a YouTube Premium subscription will no longer be the only way to watch most original programmes, with all users having some access.
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