The Los Angeles-based privately held chain filed for Chapter 11 bankruptcy on Sept 29, a victim of rapidly changing shopping tastes among teens who are increasingly turning away from malls and heading to trendy online sites. — AFP
NEW YORK: For years, teens flocked to Forever 21's massive stores at the nation's malls for its speedy take on fashion, like its US$5 (RM21) shimmery halter tops and US$25 (RM105) dresses.
But the chain that helped popularise so-called fast fashion has moved too slow for a new generation of young customers.
Already a subscriber? Log in.
Subscribe or renew your subscriptions to win prizes worth up to RM68,000!
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
