Google explores alternative to Apple’s new anti-tracking feature


The exploration into an Android alternative to Apple’s feature is still in the early stages, and Google hasn’t decided when, or if, it will go ahead with the changes. — Bloomberg

Google is exploring an alternative to Apple Inc’s new anti-tracking feature, the latest sign that the Internet industry is slowly embracing user privacy, according to people with knowledge of the matter.

Internally, the search giant is discussing how it can limit data collection and cross-app tracking on the Android operating system in a way that is less stringent than Apple’s solution, said the people, who asked not to be identified discussing private plans.

Get 30% off with our ads free Premium Plan!

Monthly Plan

RM13.90/month
RM9.73 only

Billed as RM9.73 for the 1st month then RM13.90 thereafters.

Annual Plan

RM12.33/month
RM8.63/month

Billed as RM103.60 for the 1st year then RM148 thereafters.

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
   

Next In Tech News

'Who's next?': Misinformation and online threats after US CEO slaying
What is (or was) 'perks culture’?
South Korean team develops ‘Iron Man’ robot that helps paraplegics walk
TikTok's rise from fun app to US security concern
Jeff Bezos says most people should take more risks. Here’s the science that proves he’s right
Musk, president? Trump says 'not happening'
Bluesky finds with growth comes growing pains – and bots
How tech created a ‘recipe for loneliness’
How data shared in the cloud is aiding snow removal
Trump appoints Bo Hines to presidential council on digital assets

Others Also Read