Commuters at a tram stop in Helsinki, Finland, on March 8, 2021. Both Whim and Wondo work as route planners, suggesting the best way to get from A to B, and offer the option of buying tickets or booking vehicles within their apps. On top of pay-as-you-go plans, Whim has monthly subscriptions – much like Netflix for entertainment. — Bloomberg
The idea is simple: a transport service that’s so good, you’ll never need a car again.
It’s what Finnish startup MaaS Global Oy has been working toward since 2015. The company has developed a mobile app, Whim, that’s already being used in several European cities and in Tokyo. In the capital of Finland, the world’s happiest country, 12% of users already say it’s prompted them to give up their cars, with as many again saying they plan to.
Subscribe or renew your subscriptions to win prizes worth up to RM68,000!
