Kuaishou also operates Kwai and SnackVideo apps for markets like Brazil and Indonesia, but Zynn represented its most direct effort to combat TikTok on its home turf. — Reuters
Kuaishou Technology will shut down its Zynn video-sharing app, marking the end of its ill-fated attempt to challenge ByteDance Ltd’s TikTok in the US.
The Chinese social media company told users in a notice Wednesday that the Zynn service will be terminated as of Aug 20. The app, a TikTok-lookalike launched for North American markets just last year, will remove all user data after a 45-day grace period following the shutdown, according to the notice. The firm confirmed the shutdown in an statement, adding that its other overseas products won’t be affected.
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