Study: On Facebook, fake news gets more clicks than real news


On Facebook, fake news generates more clicks than real news, according to a new study. — AFP Relaxnews

Facebook is back in the spotlight following a study highlighting the popularity of fake news on the platform. Compared to verified information, misinformation generates more clicks from users, it seems, with a higher rate of engagement, especially among the right-wing electorate.

By analysing a sample of more than 2,500 pages, researchers from New York University in the United States and the Université Grenoble Alpes in France discovered that misinformation content generated six times more engagement on Facebook than verified news stories. The study was conducted between August 2020 and January 2021, during the US presidential election period.

Subscribe now and receive FREE sooka plan for 1 month.
T&C applies.

Monthly Plan

RM13.90/month

Annual Plan

RM12.33/month

Billed as RM148.00/year

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
   

Next In Tech News

Apple explores push into smart glasses with ‘Atlas’ user study
Japan's Kioxia sees flash memory demand almost tripling by 2028
Hacker gets into woman’s email, changes every password, tries to make purchases
Foxconn says Oct revenue +8.59% y/y, Q4 outlook good
Want to help a friend find love? Give a PowerPoint presentation
Can an Apple�Watch get AFib patients off bloodthinners?
South Korea fines Meta about $15 million over collection of user data
Ehailing service Bolt says it’s launching in Malaysia soon, already licensed by Apad
French IT firm Atos agrees to sell Worldgrid unit to Alten
Opinion: These Apple researchers just showed that AI bots can’t think, and possibly never will

Others Also Read