NFT craze fuels US$4.3bil French football card startup


Using the cryptocurrency Ethereum, players can buy and sell digital images of footballers in NFT form, with their value fluctuating according to their performances on the pitch. —Sorare/Handout via Reuters

PARIS: Sorare, the French startup behind a game that lets players trade virtual football stickers for hefty sums, on Tuesday said it had raised a record US$680mil (RM2.8bil) from investors, valuing the group at US$4.3bil (RM18bil).

It is the largest amount ever raised in a single private fundraising round in the French tech sector, with the company riding high on a global craze for the digital collectibles known as non-fungible tokens (NFTs).

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