French TV group M6 partners with Snapchat


FILE PHOTO A view shows French television group M6 headquarters in Neuilly-sur-Seine near Paris France May 21 2021. REUTERSSarah Meyssonnier

FILE PHOTO: A view shows French television group M6 headquarters in Neuilly-sur-Seine, near Paris, France, May 21, 2021. REUTERS/Sarah Meyssonnier

PARIS (Reuters) - French TV group M6 has set up a partnership with Snap Inc's messaging app Snapchat to make extracts of its programmes available on the social media group's platform, it said on Thursday.

The broadcaster's content will be available via the Discover tab of the app, becoming the first French TV group to link up with Snapchat, M6 said.

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