Nike Inc. is seeking to trademark its brand for various virtual goods in the US, including shoes and clothing, as digital products become more popular.
The Beaverton, Oregon-based sportswear giant filed four requests with the US Patent and Trademark Office on October 27 to protect its marks in categories including "downloadable virtual goods” and related services for retail stores and entertainment.
Already a subscriber? Log in.
Subscribe or renew your subscriptions to win prizes worth up to RM68,000!
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!