Black influencers are paid less than white influencers in the United States. According to a study, the pay gap between white influencers and influencers of colour is 29%. The difference rises to 35% between white and Black influencers.
35%. That’s the difference in income between a white influencer and a Black influencer. According to a study called “Time to Face the Influencer Pay Gap”, conducted by influencer marketing agency MSL in partnership with The Influencer League, a digital platform dedicated to educating and empowering a diverse group of influencers, discrimination on social networks is real.