OAKLAND, Calif. (Reuters) - Google's debut smartwatch will go on sale Oct. 13 for $350, the Alphabet Inc unit said on Thursday, taking on a field dominated by Apple Watch at a time when inflation-hammered consumers are shunning all forms of pricey wearables.
At $100 more than Apple Inc's lowest-cost model and limited to people with Android phones, the Google Pixel Watch faces enormous obstacles to adoption, market analysts say. Even sales of the Apple Watch have slipped this year as consumers delay purchases or select cheaper rivals.