Ex-Apple designer Jony Ive unveils a turntable with a base price of almost RM300,000

The Sondek LP12-50 in painted white finish. — Linn

Former chief design officer for Apple Jony Ive has announced his latest product, a limited edition turntable priced from a whopping £50,000 (RM298,749).

Hi-fi and audio equipment manufacturing company Linn said its Sondek LP12-50 turntable was developed with LoveFrom, Ive’s design collective that he co-founded after leaving Apple. Only 250 units will be made and it’s being released in conjunction with the company’s 50th anniversary.