National car maker eyes SUV market under partnership


Bestselling: Geely’s Boyue. The SUV is the fastest growing segment globally.

AFTER more than 12 months, Proton Holdings Bhd has finally picked Chinese carmaker Zhejiang Geely Holding Group Co Ltd (Geely) as its foreign partner to turn around the company.

In the last 15 years, Proton market share has been on a downward trend, due to fierce competition from cheap imports, and the company was making serious losses.

Subscribe or renew your subscriptions to win prizes worth up to RM68,000!

Monthly Plan

RM13.90/month

Annual Plan

RM12.33/month

Billed as RM148.00/year

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.

Business , DRB , Proton , Geely

   

Next In Business News

Trading ideas: IJM, RHB, MR DIY, Haily, Infomina, Radium, Key Asic, TMK, TopVision, KPJ, PetDag, KLCCP, SP Setia, IOI Prop, MPI
Oil falls more than US$2 a barrel on possible Middle East peace deal
Wall St closes higher; small-caps hit record high after Trump nominates Bessent
Chinese electric vehicle brands are spreading to Azerbaijan
Bond market halts run as buyers pounce on 4.5% yields
Murky 2025 for currently strong US dollar
BYD’s hybrid pickup targets Australia’s love of petrol-guzzlers
Dai Nippon says Elliott has sold most of its stake
What changing US AI policy means to S. Korea
NCCP 2.0 to have wide-ranging impact

Others Also Read